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Thursday, 5 September 2024
THE PROBLEMS AND PROSPECTS OF MARKETING COMPUTER PRODUCTS IN NIGERIA (A CASE STUDY OF THREE SELECTED COMPANIES)
CHAPTER ONE
INTRODUCTION
1.1 BACKGROUND OF THE STUDY
The application of Computers or simply information technology has revolutionalized the way organizations are managed. Further more, they have changed production systems and processes in so many corporate establishments. Over the past ten years for instance, our economy had witnessed phenomenal changes hitherto un-experienced in our history. Business complexity and competition have reached unprecedented heights.
Think of what is happening in the banking sector for instance. When the Central Bank of Nigeria liquidity squeeze on banks became a major threat to survival, banking as a service took new face. Armchair banking gave way to more aggressive banking services. Gone were the days of “tally numbers” These days, bank transactions and operations are being done with dispatch and with the application of information technology and networkings (Banjoko S., 2002).The same can be said of other sectors of the economy. Consequential to the outbreak of information technology and globalize competition, corporate organizations in Nigeria have embraced information technology including the prospects and challenges it offers.
Nigeria with its large population offers very large market for marketing of computer products, especially now that awareness are gradually being created about the immense benefits derivable through the adoption of computerized system. Irrespective of the fact that much awareness is being created especially in recent times, Nigeria is still at the low ebb in adopting computer systems. So many reasons can be adduced to this. This includes the fact that so many Nigerians are still computer illiterate, especially among the older age groups. Furthermore there is increase in poverty level among Nigerian as a result of high level of unemployment and joblessness. So many Nigerians cannot feed themselves not to talk of owning a computer system. Consequently, the benefits that the introduction of computer technology offers to the advanced societies are not fully exploited in Nigeria. So many individuals and organizations are still in the dark about the immense benefits derivable through the adoption of computer system in their work processes. Consequently marketing of computer products are facing much challenges irrespective of the fact that greater awareness in being created about the importance of computers.
It is in the face of these challenges that the researcher saw the need to carry out this study titled “The Problems and Prospects of marketing computer products in Nigeria, - A case study of selected three companies” The companies that are to be used as case studies include Beta Computers, Leo Computers and Omatek Computers all located in Lagos.
BETA COMPUTERS Limited, incorporated in February, 1989, is an Information Technology Solutions Company that is very active, strong and reputable in the following areas:
i. AUTO-ID
ii. POS and ACCOUNTING
iii.ENTERPRISE RESOURCE PLANNING(ERP)
iv. SALES AND LOGISTICS AUTOMATION
v. NETWORKS- WLAN,LAN,WAN, IP & INTERNET ,ETC
vi. IT AND INTERNET SECURITY
vii. VIRTUAL PRIVATE NETWORKs (VPN)
viii. VERY SMALL APERTURE TERMINALS(VSAT)
ix. VIRTUALIZATIONS
x. REMOTE ACCESS CONNECTIVITY
xi. IP TELEPHONY and MESSAGING
xii. INFRASTRUCTURE AND SYSTEMS INTEGRATION
BETA COMPUTERS Limited is Partners to the world's leading brands such as HP, IBM, DELL, ACER, CISCO, INTEL, MICROSOFT and SAGE. They are Original Equipment Manufacturer (OEM) of SPEEDSTAR range of personal computers accredited by the Federal Government of Nigeria for purchase by all her Ministries, Departments and Agencies.
They are Industry Specific IT Solutions provider to varied industries including Industrial, Educational, Distribution, manufacturing and hospitality for all sizes of organizations including Micros and large corporate requiring ERP solutions. They design and implement business critical solutions using Industry leading technologies that deliver efficiency and profitability values to their clients.
They working with their clients provide end-to-end solutions in all the above areas and are adequately equipped to design, supply, install, integrate, implement and support ICT solutions from Industry leading brand names that they have partnered with.
They don't back out after any sale or project. They are committed to superior Continuing Support, Quality and Excellence (CSQE) in our service delivery.
The Company has her Head office in Lagos.
Leo Computers was established in 1993 as a division of Leo Computers Business Brokers, Leo Computers has grown consistently to reach the leadership position it has attained today. Leo Computers is a private limited liability company. Leo Computers Limited enjoys a reputation for professionalism and commitment to its customers
As the leading provider of total Information Solutions in Nigeria, Leo Computers has continuously developed strong business partnerships with leading International Organizations like HP, Compaq, Dell, LG, Mercury, Bluegate, Cisco, D-Link, Apc, etc whose brand of products and services have earned best-of-breed status.
Leo Computers ranges of products comprise industry specific Services and Application Software, Computer Hardware, Intra and Inter-Networking as well as Systems Integration and Environmental Control associated services. These are complemented with required Consultancy, training and maintenance supports to ensure their customers derive maximum returns from their investments.
Omatek Computers originally started as a training outfit and progressed into executive training for bank executives and their counterparts from the Oil and Gas Sector. Omatek is especially known to have had a stint training staff of shell petroleum and the NNPC.
The transformation continued and in 1990 Omatek Ventures Limited as the company was then known became a vendor of some of the world- class computers such as Dell, Compaq, IBM, ACER etc. As a result of the excellent sales performance achieved by Omatek Ventures, the company was appointed as a premium partner of Microsoft. Omatek was selling these products with annual sales revenue of over $1 million dollars. (Omatek Computers website – www.omatekcomputer.com/profile.htm).
In the course of time, Omatek metamorphosed from being a computer selling firm to a computer manufacturer. The need to continue to meet the minimum order quantity requirement of some of the best manufacturers in order to sustain production quality, led to the embrace of the SME scheme in partnership with Zenith Bank and Guaranty Trust Bank to:
manufacture Casings, keyboards and Speakers from Completely Knocked Down (CKD) Components; produce the OMATEK brand of Computers, Notebooks and Servers export computers, casings and speakers within Africa and Generate employment opportunities in the IT Industry for youths.
Omatek recently (2010 to be precise) exited the SME scheme through a Private Placement which has culminated in its listing on the floor of the Nigerian Stock Exchange-the first ICT Company in Nigeria to be so listed (www.omatekcomputer.com/profile) Today, Omatek has grown into a Group of Companies with the establishment of subsidiaries to strengthen its operations. Omatek Ventures Plc has therefore become the holding company for the subsidiaries namely:
Omatek Computers Ltd
Omatek Computers (Ghana)Ltd
Omatek Ventures (Ghana) Ltd
Omatek Engineering Services Ltd
Omatek Ventures Distribution Ltd
2. STATEMENT OF THE PROBLEM
Before the introduction of computer in Nigeria, most activities were carried out manually. Even until late 1980, computer usage and application were still alien to many Nigerian organizations. Even two decades after the introduction of computer among Nigerian organizations, the applicability of computer system in their various processes is still at its lowest ebb. So many Nigerians still prefer the manual processes instead of the use of computers. So many Nigerians are still computer illiterates. So many are still skeptical about the benefits derivable from the application of information technology in their firms.
To this end, as at the time of carrying of this report, marketing of computer products among Nigerians is still facing great challenges. It is on this backdrop that the researcher saw the need to carry out this study with the aim of investigating the challenges faced by firms in marketing computer products and finding solutions to these challenges. 3. AIMS AND OBJECTIVES OF THE STUDY
The purposes of this study include the following:-
i. To identify the various potentials that marketing of computer products can offer to Nigerian organizations.
ii. To identify some challenges that firms that market computer products in Nigeria are currently facing.
iii. To find ways and means these problems could be reduced.
iv. To highlight some benefits that organizations can enjoy by adopting information technology and computerization.
4. RELEVANT RESEARCH QUESTIONS
The following questions were asked in this study:-
1 What are the potentials that marketing of computer products can offer to Nigerian organizations?
2 What are the challenges that face corporate organizations in marketing of computer products?
3 How can these problems facing firms in marketing computer products in Nigeria be solved?
4 What are the benefits that organizations can enjoy by adopting information technology and computerization?
5. How can organizations improve the marketing of their computer products?
5. RELEVANT RESEARCH HYPOTHESES
Hypotheses that was formulated and that shall be subsequently tested in the course of this study include the following: 1.H0 Low Computer Literacy level among Nigerians does not negatively affect the marketing of computer products in Nigeria H1 Low Computer Literacy level among Nigerians negatively affect the marketing of computer products in Nigeria
2. H0 Lack of awareness about the benefits derivable from computer applications and use among Nigerians is not a major problem affecting marketing of computer products in Nigeria.
H1 Lack of awareness about the benefits derivable from computer applications and use among Nigerians is a major problem affecting marketing of computer products in Nigeria.
3. H0 High rate of poverty and unemployment in Nigeria have no impact on the marketing of computer products in Nigeria. H1 High rate of poverty and unemployment in Nigeria impacts on the marketing of computer products in Nigeria.
6. SCOPE OF THE STUDY
This study was limited to the study of the potentials and challenges of Marketing of computer products in Nigeria. The researcher examined alternative strategies Nigerian Firms use in marketing their computer products both through the annual trade fair and exhibitions, mega marketing using high powered executives and through other sales promotion programmes. The researcher also talked a little about e-marketing which is a new innovation that firms are currently using to market their computer products.
7. SIGNIFICANCE OF STUDY
To survive in the present day globalize business and intense competition, organizations have to be resourceful and should always be ready to embrace change. The impact of information technology on corporate profitability can not be over stated. Infact the impact of technological development on corporate survival and strategies include the following – changed the competitive cost positions within a business, it can create new market and new business segments and it can collapse or merge previously independent businesses by reducing or eliminating their segment cost barriers. Consumers have become more sophisticated. Their tastes and preferences are ever changing towards products that meet their expectations in terms of high quality product and service delivery.
. This study when completed shall offer a reference point for organizations that want to find the best ways to approach the Nigerian marketing in marketing their computer products in the future. It is hoped that the findings of this study shall be made available to organizations by hosting this work on the net and at the library. The society at large shall also benefit from this work in the sense through this study much awareness would have been created on the best way to eradicate high level of computer illiteracy that are still prevalent in our society even till date.
DEFINITION OF TERMS
Capability: The ability, potential or skill to do something.
Computer: An electronic machine that stores and sorts information of various kinds.
Effectiveness: Producing the desired result. The ability to achieve set goals
Efficiency: Ability to do things well, the extent resources are used to achieve set objectives.
Information Technology This is the term which covers the use of electronic technology for the information needs of a business.
Literacy: The ability to read and write in one or more languages
Marketing: This is the anticipation of consumers needs and wants and the provision of goods and services to satisfy those needs and wants at a profit to the organization.
Poverty: State of living without the basic necessities of life, Living below a recognized standard of life, Destitute, lack of material well-being.
Problem: A question to be solved, a matter which is very difficult to deal with. Sales force People that market and sales organizations products
Unemployment: State of living without a job to do, Living without a means of subsistence
REFERENCES
1. www.omatekcomputers.com/profile.htm
2. Banjoko, S. (2002), Human Resources Management, An Expository Approach. Lagos: Saban Publishers. Page 1.
THE IMPACT OF BRANDS PROMOTION ON ORGANIZATIONAL PERFORMANCE (A CASE STUDY OF CADBURY NIGERIA PLC)
INTRODUCTION
1. Background of the Study
Contemporary marketing calls for more than developing a good product or service, pricing it adequately, and making it available to the target customers or clients. Organizations should also promote their goods and services to present and potential customers.
The Elements of marketing promotions mix include the following:- Advertising, Sales Promotion, Personal Selling, Public Relations and Publicity. The combination of these marketing promotions elements is called Promotional Mix. In their various ways, these elements are involved in communicating information to customers, clients or potential users about goods and services on offer. Their fundamental aim is to prompt customers, clients or potential users to take positive action by placing orders, making enquiries, and purchasing on a continuous basis.
The consumer before he makes his purchase decision passes through the following stages: Awareness, Interest, Desire and Action or what we popularly refer to as the AIDA (Attention, Interest, Desire and Action) process of making a purchase. At each step in the purchase decision, the probability that a purchase will result is enhanced through the use of efficient and effective marketing promotions, and ending ultimately in the purchase of the goods or service being promoted.
Marketing Promotion is the art of transmitting information for marketing purposes. It is the process of establishing communication relationship. Under marketing communications, an organization would be aiming at a deliberately differentiated audience for a commercial purpose, and would employ such means of communication as advertising, personal selling, sales promotion, public relations and publicity.
According to Achumba (2000) a marketing promotion strategy is concerned with the role to be played by each of the promotional mix elements towards effective and efficient dissemination of information to customers, clients or potential users. As Achumba further noted, the suitability of any particular promotional mix is a function of such factors as the type of product or service (i.e. industrial or consumer), the age of the product (i.e. the time for which the product/service has been in the market and its sophistication as compared to competing products/services), and the contribution which it is felt that the other marketing variables can make to the demand-influencing process.
The underlying emphasis and consideration for management is to know the extent to which advertising, personal selling, sales promotion, public relations and publicity will help in achieving the objectives of the marketing promotions programme. Aspects to consider include the objectives of the marketing promotions programme, the budget allocation for it, and the means and tools for disseminating information to customers or clients.
1.2 Statement of Problem
Most organizations, including Cadbury Nigeria Plc has failed to realize the vital roles that marketing promotions can play towards organizational success. They failed to implement effective promotional programmes and strategies that will offer competitive advantage towards their brands and therefore enable consumers have brand preference for their products which is hard to overcome by other competitors.
In most cases, promotional programmes are. not given their right places. Promotional programmes are not usually being handled by experts. Also, in most instances, promotional programmes are not properly planned and executed. The promotional budgets are just conceived and dished out without mapping out appropriate strategies for its implementation and execution tailored towards achieving organizational success.
Advertising programmes are usually targeted at the mass audience instead of focusing on a little market segment. Advertising, sales promotional, publicity and public relations programmes’ objectives are not properly stated. In several instances, the advertising themes are not appropriately conceived. Wrong media for communicating the promotional messages are often been selected. In most cases, there is usually wrong timing of advertisement messages. The sales personnel are often not well trained to carry out their personal selling functions effectively.
The overall consequence of all these anomalies is that promotional objectives in most cases are never realized.
1.3 The Purpose of the Study
It is against this backdrop that the study set out to:
i. determine the impacts of Promotion on organizational performance,
ii. determine whether advertising improve corporate and brand images.
iii. ascertain which of the promotional strategies that Nigerian managers use in their organizations to achieve their marketing objectives,
examine ways by which promotional programmes can be made more effective,
iv. didentify various problems that confront Nigerian Managers in implementing effective promotional programme
1.4. Research Questions
The following questions were asked in this study:-
1.What are the impacts of promotion on organizational performance?
2.What are the various promotional strategies that are open to Nigerian Managers to achieve organizational success?
3.Which of the promotional strategies that are mostly used by Nigerian Managers in their organizations to achieve their marketing objectives?
4.In what way(s) can promotional programmes be made more effective?
5.What are the various problems confronting Nigerian Managers in implementing effective promotional programmes?
1.5. Research Hypotheses
1. H0: Marketing promotion decreases organizational profitability.
H1 Marketing promotion increases organizational profitability.
2. H0: Advertising does not improve corporate and brand images.
H1: Advertising improves corporate and brand images.
3. H0: Involvement of experts in promotional programmes does not enhance the achievement of promotional objectives. H1: : Involvement of experts in promotional programmes do enhance the achievement of promotional objectives. 4. H0: Personal Selling is not more precise in making sales than other promotional mix elements
H1: Personal Selling is more precise in making sales than other promotional mix elements,
1.6. Significance of Study
Corporate Promotional strategies is among the strategies adopted by organizations to improve on their revenue generation and profitability. Promotional programs when successful shall help organizations to have easy in roads into the market place and therefore be able to achieve their marketing objectives.
The significance of this study can be seen by examining the various contributions that this study shall make to the users of the information of this study which include the organization that is being used as the case study of this work. This study shall provide reference point to students, marketers and researchers who are seeking avenues to improve their marketing promotional programmes. The findings of this study shall be hosted on the internet and kept in the Library to make them accessible to other users. It is hoped that both the organization that was used as the case study of this study and the larger society shall benefit immensely from this work.
1.7. Scope of the Study
This study focused on the Impact of Promotion on Organizational Performance – A Case study of Cadbury Nig Plc. This study investigated on the impact of Promotion on Organizational Performance. 1.8 Definition of Terms
Advertising:To make known to the public, to stress the good points of a product with the aim of selling the products.
Billboards: Billboards are large structures located in public places which display advertisements to passing pedestrians and motorists
Celebrity branding This is type of advertising that focuses upon using celebrity power, fame, and money, popularity to gain recognition for their products and promote specific stores or products.
Coupons: A piece of paper which may be exchanged for goods or money
Guerrilla marketing A recent advertising innovation is "guerrilla marketing", which involve unusual approaches such as staged encounters in public places, giveaways of products such as cars that are covered with brand messages, and interactive advertising where the viewer can respond to become part of the advertising message
Informercials: An infomercial is a long-format television commercial,typically five minutes or longer. The word "infomercial" combining the words "information" & "commercial”. Infomercials describe, display, and often demonstrate products and their features, and commonly have testimonials from consumers and industry professionals.
Mass Media: Means of communication information to a large number of people
Niche Marketing: These advertisements are targeted to a specific group and can be viewed by anyone wishing to find out more about a particular business or practice at any time, right from their home.
Personal Selling: Personal Selling is a face-to-face oral presenta
tion of information about products and service in a conversation with one or more buyers for the purpose of making sells.
Persuasion: The act of bringing someone to do or think something by arguing with them or by advising them.
Promotion: Advertising, or an effort to publicize and increase sales of a particular brand.
Publicity: Is an unpaid form of promotion appearing in the mass media. It is a non personal form of promotion which may take the form of favourable news presentation for a product or an organization
Public Relations: Is the deliberate, planned and sustained effort to establish and maintain mutual understanding between an organization and its publics.
Sales Promotion: Sales promotions are those marketing activities, other than personal selling, advertising, and publicity that stimulate consumer purchasing and dealer effectiveness. Sales promotions include things like contests and games, sweepstakes, demonstrations, shows and expositions, product giveaways, samples coupons, loyalty programs, and discounts.
Social Network Advertising: This is online advertising with a focus on social networking sites.
Sweepstakes: A gambling system in which those who take part stake money which goes to the holder of the winning ticket
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Thursday, 8 December 2022
GUNMEN BROKE INTO A HOSPITAL IN ENUGU AND STOLE FOUR NEWBORN BABIES
Monday, 11 April 2022
THE IMPACT OF COMPENSATION ON CORPORATE PERFORMANCE - A CASE STUDY OF SOME SELECTED FIRMS
CHAPTER ONE
INTRODUCTION
1.0 Background of the Study
According to Banjoko (2012), compensation is the centerpiece and the manifestation of an exchange relationship between the employee and the employer. The process of effectively managing any organization’s reward system is one of the most complex and problematic issues in human resources management. Given the whole ambit of human resources management, hardly is any other issue more important, relevant and crucial to an employee than what he receives in exchange for his labour and services to the organization. Rarely had any matter led to strained labour-management relations or led to violent strikes, picketing or work stoppages much more than compensation-related issues. Without money, hardly can any employee work. This is because of the benefits that money offers to the individual employee. According to Banjoko (2006), money performs several functions to an individual employee which include the following:- economic role is perceived from the point of what money can buy. An individual’s pay serves as a medium of exchange or a means for acquiring necessities, luxuries and needs for himself and his family. The size of his pay will determine how much of his economic needs he can afford to meet. For instance his pay size will determine whether he will live at Victoria Garden City or at Mushin Olosha, whether he will spend his Christmas holiday with his family at a five star hotel in Dubai or at Ajeromi Ifelodun Town Hall. Money also acts as a social classifier. It classifies individuals into social strata. The amount of an individual salary will classify somebody into income class say salary grade level 14 or salary grade level 5. It provides other roles like psychological roles, serving a tool of inducement to certain behavior as well as a weapon for punishing any deviant or unwholesome behavior or attitude on the part of the employees. Money therefore serves as a tool for inducing certain desired behavior. No wonder employees’ compensation is the heart of every employee.
According to Wardly and Hodges (2008), in this fast-paced world of commerce, sales compensation has become only more complex and critical to a business’ growth and success. Businesses that fail to put in place the appropriate incentive systems to measure and compensate individuals for their outstanding sales contributions can risk losing their top performers to competitors. On the other hand, businesses that automate their sales incentive compensation processes, thus providing visibility into critical compensation data, have a far greater opportunity to not only retain their key sales staff but also recruit valuable, new salespeople to help them drive sales.
Compensation according to (Bernadin, 2007) cited in Odunlade (2012) refers to all forms of financial returns and tangible benefits that employee receives as part of employment relationship. Compensation can be divided into two parts which include cash compensation which is the direct pay provided by employer for work performed by the employee and fringe compensation which refers to employee benefit programs. Cash compensation has two elements which include base pay and pay contingent. Base pay has to do with hourly or weekly wages plus overtime pay, shift differential and uniform allowance while pay contingent is concerned Compensation are those monetary and non monetary payments paid to employees by their employers as a result of their contributions towards organizational success.with performance allowances such as merit increases, incentive pay bonuses and gain sharing. Fringe compensation on the other hand refers to employee benefits programs. Fringe compensation also has two parts to it which are legally required benefit programs and discretional benefits, Odunlade (2012) noted.
Compensation and Corporate Performance
Some research findings have shown that high compensation management is positively related to corporate performance. According to Leslie and Oyer (2009), stronger incentives at Private Equity-backed firms mitigate agency problems and improve performance and profitability.
According to Hodges (2009) Sales incentive compensation applications help align selling processes more directly with organizational objectives and contribute greatly to improving sales performance. An optimal sales reward system encourages specific activities consistent with a firm’s overall marketing and sales force objectives and strategies. It also can be used to attract and retain competent salespeople, thereby enhancing long-term customer relationships. Further, this system allows the kind of adjustments that facilitate administration of the reward system by providing an acceptable ratio of costs and sales force output in volume, profit, or other objectives. Well articulated compensation programmes enable an organization to attract, retain, reward, and motivate skilled and well talented individuals towards achieving organization’s long-term success. Compensation is a key component of an organization’s human capital strategy, in support of corporate overall goal, and to align employee interests with shareholders.
The need to reward the employees fairly and competitively based on performance is balanced with the requirement to do so within the context of principled behavior and actions, particularly in the areas of risk, compliance, and control. Compensation contributes to the achievement of the organization’s objectives in a way that does not encourage excessive risk-taking or the violation of applicable laws, guidelines, and regulations, taking into account the capital position and economic performance of the firm over the long term.
1.2 Statement of Problems
Compensation plays important roles in the employee-employer relations. It also plays important roles in boosting employee’s level of morale which is contingent on productivity. Hardly is there any issue in industrial relations that has led to conflicts and disagreement between trade unions and management than compensation related issues popularly referred to as “butter and bread issues”. Employee’s compensation, no matter the form it takes is at the heart of every employee. This is because of the roles it plays in the life of every employee. The amount of compensation an employee receives is an indication of the value the organization places on such employee; money is also a social classifier, it classifies people into social strata in the society; employee’s compensation also determines the quality of living that can be enjoyed by such employee. Therefore, as it was noted earlier, employee’s compensation is a major determining factor in the type of industrial condition that can exist in any given organization. Compensation if not well managed can lead to serious industrial acrimony and work stoppages. Unfortunately, in most organizations, because of the divergent nature of the interest of the parties in industrial relations – employees and their trade unions and employers and their representatives in management, the spate of conflicts that have been resulting in industries have ever been on the high increase. For instance, the employees always want high remuneration, job security and few working periods. By receiving very fat salaries and wages, the more they shall be able to meet up with their needs and those of their families and also be able to attain higher social status in the society where they find themselves. Consequently, high remuneration is what is so paramount to them. The employer on the other hand wants to minimize the cost of production so that he can maximize his profit. Cost of production includes cost of raw materials, cost of labour and other overhead costs. The higher the wage (labour) rate, the higher the cost of production and invariably the lower the profit that will accrue to the employer. The employer therefore, must of necessity strive to bring down the cost of labour through whatever strategies that are at his disposal. These divergences in the interests of the parties in industrial relations have often time led to industrial conflicts and work stoppages. As noted above, compensation, if not well managed can lead to serious problems in organizations.
1.3 Aims and Objectives of the Study
The cardinal aim of this study is to find out the impact of compensation on corporate performance. Other objectives of the study are to:
i. highlight how compensation can contribute to employees’ level of productivity.
ii. identify the various forms of compensations that organizations can use to boost the employees’ working morale.
iii. find out whether employees’ prefer monetary compensations to non-monetary compensations.
iv. Identify the reasons why compensations related issues have led to serious conflicts between trade union and management in industries.
1.4 Relevant Research Questions
The following questions were asked in this study:-
i. What are the impacts of compensation on corporate performance?
ii. How can compensation contribute to employees’ level of productivity?
iii. What are the various forms of compensations that organizations use to boost the employees’ working morale?
iv. Do employees prefer monetary compensations to non-monetary compensations? v. What are the reasons why compensations related issues do lead to serious conflicts between trade union and management in industries?
1.5 Relevant Research Hypotheses
The following hypotheses were tested in this study:-
H01: Compensation does not improve corporate performance.
H02: Employees’ compensations do not increase employees’ level of productivity.
H03: Employees’ do not prefer monetary compensations to non-monetary compensations.
H04: Good organizational compensation programme does not increase employee’s level of commitment.
1.6 Significance of the Study
The roles that compensations play in attracting, retaining and motivating well skilled employees to an organization are unquantifiable. No singular factor has the effect of motivating employees to higher level of productivity than money related issues. Compensation is at the centre-point of employee-employer exchange relationship. Hardly has any other issue led to strained relationship between management and trade unions than money related issues. This study shall explore the impact of compensation on corporate performance. The researcher shall also examine how compensation can affect employees’ level of motivation and thereby influencing the overall corporate productivity. Efforts shall be geared towards highlighting the various compensation programmes being adopted among Nigerian organizations to remunerate the employees. The researcher shall also identify the reasons why compensations related issues have led to serious conflicts between trade union and management in industries and suggest approaches that can be adopted to reduce the pace of industrial conflict between labour and management. This study shall also offer suggestions to organizations on strategies that they can use to improve their future compensation management programmes. This study when completed shall be made accessible to both organizations and other interested parties by placing this project in the library and also on the internet. This study shall also serve as a useful tool for future referencing by scholars and researchers.
1.7 Scope and Limitations of the Study
The scope of this study is restricted to the impact of compensation on corporate performance, a case study of Nigerian Breweries Plc. This study examines how compensations impact on corporate performance. The researcher limits herself to examining how compensation do affect employees’ level of motivation and invariably impacting the overall corporate performance. The study also highlights the various compensation programmes being adopted among Nigerian managers to remunerate their employees. The researcher also identifies the reasons why bread and butter related issues do lead to serious strained relationship between labour and management in organizations.
As with studies of this nature, time constraint and lack of research resources in terms of money and personnel, inhibited this study. This study was further limited due to the uncooperative attitudes of the respondents who were in most instances reluctant in providing data needed for successful completion of this project just because they were skeptical about the purpose of this study irrespective of the fact that the researcher attaches a covering letter to the questionnaire explaining the purpose of the study.
1.8 Organization of the Study
This project was carried out in five chapters. Chapter one focuses on introduction under which the researcher shall treat topics like background of study, statement of problems, objectives of Studies, research questions and research hypothesis, significance of study, scope limitation of Study and definition of terms.
Chapter two focuses on literature review in which various literatures were reviewed which are works carried out by different authors and researchers relevant to the researcher’s area of study. This was presented under two headings: Theoretical Framework of the Study and Empirical framework of the Study.
Chapter three focuses on Research Methodology in which the researcher shall highlight the nature of the research method, research design to be used in this study, population, sample and sample design, research instrument to use, the reliability and validity of the research instrument, procedure for research instrument administration and method of data presentation and analysis.
Chapter four focuses on presentation and analysis of data. The various data that were gathered from the field shall be presented and later analyzed using various statistical tables, pie charts, frequency tables, chi square analytical tools. Subsequently the hypothesis earlier stated in chapter one shall be tested also in this chapter.
In chapter five, the researcher shall focus on summary, conclusions and recommendations during which she shall present detailed summary of the works to be carried out in this project. Subsequently, the researcher shall present some conclusions she shall draw from this project and shall make recommendations to Management and suggestions for further studies.
1.9 Definition of Terms
1. Employees: These are the people that work in an organization
2. Organization: This is a consciously coordinated social entity with a relatively identifiable boundary that function to achieve some goals.
3. Performance: The ability and the act of increasing in level of growth and achievement of meaningful success and adapting to circumstance through human effort.
4. Power the s the ability to control others, to hire, to fire, to determine who uses what resources. It is the tool to influence one to behave in a particular way. The purpose of power is to control and influence others to direct employees wills and to command respect.
5. Productivity: This is the ratio of output to the input of labour.
6. Compensation: This is salaries and wages that are paid to the employees as members of an organization.
7. Subordinate: A person who works under someone else. He is inferior or a junior to a person above him in the organization hierarchy.
REFERENCES
Agburu John (2012), Recent Trends in Wage and Salary Administration in Nigeria: A Synopsis on Theoretical and Empirical Challenges, International Journal of Basic and Applied Science, Vol. 01, No. 02
Banjoko Simbo A. (2012), Managing Corporate Reward Systems, Lagos: Pumark Nigeria Ltd
Bernadin, (2007) cited in Odunlade, R.O. (2012) Managing Employee Compensation and Benefits for Job Satisfaction in Libraries and Information Centres in Nigeria, Lagos: Library Philosophy and Practice, http://unllib.unl.edu/LPP
Ernst & Young Global Limited (2013), Managing global compensation Time to take control?
Fayomi, Ikeoluwapo Omolara, (2013), Monetization policy in Nigerian public service: The perspective and challenges, International Journal of Educational Research and Development Vol. 2(5), pp. 105-113, http://www.academeresearchjournals.org/journal/ijerd
Kiabel B. D. and Nwokah N. G. (2009), Boosting Revenue Generation by State Governments in Nigeria: The Tax Consultants Option Revisited, European Journal of Social Sciences – Volume 8, Number 4.
Odunlade, R.O. (2012) Managing Employee Compensation and Benefits for Job Satisfaction in Libraries and Information Centres in Nigeria, Lagos: Library Philosophy and Practice, http://unllib.unl.edu/LPP
Olatunji Eniola Sule and Aminu Sarat Iyabo (2014) Wages and Salaries Administration as Motivational Tool in Nigerian Organisation (A Case Study of Nestle Nigeria PLC), Journal of Business Theory and Practice, Vol. 2, No. 2, 2014 www.scholink.org/ojs/index.php/jbtp
INFORMATION ABOUT THIS PROJECT:-
No. of Pages | 90 |
References | 10 |
Project Level | B.Sc./HND |
Fee | N40,000 |
For More Information about this project call this number 234-08028177177
For other Projects visit www.danikingconsulting.com
Wednesday, 3 March 2021
Some School's Projects Available for Sale
LIST OF STUDENTS' FOR VARIOUS LEVELES AND PROGRAMMES THAT ARE AVAILABLE AND THEIR INFORMATION | |||||||||||||
NO. | TOPIC | DEPARTMENT | LEVEL | PAGES | NO. OF WORDS | REFERENCES | AMOUNT | ||||||
1. | The Effect of Loyalty on Employees Performance,A Case Study of …… | Business Admin/HR Mgt | M.Sc | 75 | 15,555 | 17 | US$100 | ||||||
2. | The impact of Tax Evasion and Avoidance on Revenue Generation of the Govt A Case Study of … | Accounting | B.Sc | 77 | 20,344 | 23 | US$100 | ||||||
3 | . The Importance of Corporate Governance on Financial Reporting | Accounting/Business Admin | B.Sc | 82 | 15,192 | 20 | US$100 | ||||||
4 | . The Impact of Promotion on Organisational Performance, A Case Study of… | Business Admin/Marketing | B.Sc/M.Sc | 82 | 15,946 | 17 | US$100 | ||||||
5 | The Impact of Strategic Management on Organisational Performance, A Case | Business Administration | M.Sc/MBA | 99 | 19,468 | 27 | US$100 | ||||||
6 | The Impact of Internal Audit Mechanism in Checking Fraud and Errors in Govt. | Accounting | B.Sc | 74 | 15,411 | 23 | US$100 | ||||||
7 | The Impact of Leadership on Employees Job Performance, A Case Study of … | Business Admin/HR Mgt | M.Sc | 110 | 23,276 | 29 | US$100 | ||||||
8 | The Role of Auditors in Fraud Detection and Control, A Case Study of ….. | Accounting | B.Sc/M.Sc | 80 | 16,044 | 23 | US$100 | ||||||
9 | The Impact of Total Quality Management on Corporate Performance, A Study | Business Administration | B.Sc | 72 | 11,311 | 16 | US$100 | ||||||
10 | The Effect of Inventory Control Management on Corporate Performance, A Study | Accounting | B.Sc. | 70 | 14,156 | 15 | US$100 | ||||||
11 | The Effect of Personal Selling in the Marketing of Industrial Products, A Case | Marketing/Business Admin | B.Sc | 81 | 16,160 | 21 | US$100 | ||||||
12 | Tax As a Veritable Source of Revenue to the Government: An Appraisal of …. | Accounting | B.Sc. | 68 | 13,205 | 9 | US$100 | ||||||
13 | The Impact of Human Resource Management on Organisational Performance, | Business Admin/HR Mgt | B.Sc | 84 | 15,751 | 10 | US$100 | ||||||
14 | An Investigation of Social Responsibility in Organisation Performance, A Case | Business Administration | B.Sc | 80 | 13,199 | 11 | US$100 | ||||||
15 | Tax Evasion and Avoidance: An Investigation of The Causes and their Effect ,,, | Accounting | B.Sc./M.Sc | 73 | 19,274 | 26 | US$100 | ||||||
16 | The Impact of Training and Development on Employees Performance, A Case | Business Admin/HR Mgt | B.Sc. | 63 | 8,949 | 8 | US$70 | ||||||
17 | The Challenges and Prospects of Pay As You Earn Program Implentation | Accounting | B.Sc. | 67 | 14,833 | 21 | US$100 | ||||||
18 | The Impact of Employees Benefits Plan on Organisational Commitment, A …. | Business Admin/HR Mgt | B.Sc/M.Sc | 103 | 19,504 | 94 | US$100 | ||||||
19 | The Effect of Flexible Working Hours on Employees Performance, A Case of .. | Business Admin/HR Mgt | M.Sc | 81 | 17,572 | 28 | US$100 | ||||||
20 | An Appraisal of Credit Admininstration in the Banking Industry, A Case Study | Banking and Finance | B.Sc | 63 | 16,917 | 27 | US$100 |
Monday, 21 December 2020
Comparative Analysis of the performance of selected financial institutions using financial ratios -www.danikingconsulting.com
Comparative Analysis of the performance of selected financial institutions using financial ratios
Research Project
By
CHAPTER ONE
INTRODUCTION
Information is an essential ingredient in assessing an organisation’s
performance. A business entity must have financial statements that are
capable of providing reliable and relevant information about all the
important aspects of an entity’s performance. Obtaining and assessing
information about corporate performance is essential to investors in
their decision either to invest or not to invest in an organisation’s
share. Financial statements are used to make decisions. They are used by
shareholders and investors, and also by lenders, as well as by
management. Financial statement analysis is important to the management,
owners, personnel, customers, suppliers, competitors, regulatory
agencies, tax payers, lenders, academics and others, each having their
views in applying financial statement analysis in their evaluations and
making judgments about the financial health of organization. The
financial statements contain a large number of figures, but the figures
themselves do not necessarily have much meaning to a user of the
financial statements. One widely accepted method of assessing financial
statements is ratio analysis, which uses data from the statement of
financial position and other comprehensive income and statement of
profit or loss to produce values that have easily interpreted financial
meaning.
All banks, banking systems and other financial organizations routinely
evaluate their financial health by calculating various ratios and
comparing the values to those for previous periods, looking for
differences that could indicate a meaningful change in financial
condition. Many financial organizations also compare their own ratio
values to those for similar organizations looking for differences that
could indicate weaknesses or opportunities for improvement. Financial
statements analysis is information processing system designed to provide
data for decision making. The information is basically derived from
published annual financial statements and accounts of the companies.
Meaning of Financial Statement
Financial Statement of a company can therefore be defined as a statement
written in monetary terms that shows all the activities of an entity
within a particular reporting period, including the entity’s financial
position, financial performance and cash flows of an entity that is
useful to a wide range of users in making economic decisions. Financial
statement is a formal record of the financial activities of a business,
person or other entity, prepared by the management of an entity to
account for the business activities that have been performed over a
specified period of time usually a year; it also states how the
company’s resources have been managed effectively and efficiently. The
objective of financial statement is to provide information about the
financial position, performance and changes in financial position of an
enterprise that is useful to wide range of users in making economic
decisions. Financial statements also state how company’s resources have
been managed effectively and efficiently for a given financial period,
usually a year.
Meaning of Performance measures and Financial Analysis
According to Zayyad Abdul-Baki et al (2014) Performance measure entails
comparing actual results with an established standard. For example, the
comparison of actual results with standards as in variance analysis or
actual results with budgets as in budgetary control system or comparison
of a company’s financial ratios with the industry average as in ratio
analysis or comparing a company’s performance with best practices as in
benchmarking.
Financial analysis is the selection, evaluation and interpretation of
financial data, along with other pertinent information, to assist in
investment and financial decision-making. Financial analysis may be used
internally to evaluate issues such as employee performance, the
efficiency of operations, and credit policies, and externally to
evaluate potential investments and the credit worthiness of borrowers
and other information. The analyst draws the financial data needed in
financial analysis from so many sources. The primary source is the data
provided by the company itself in its annual report and required
disclosures. The annual report comprises the statement of profit or
loss, statement of financial position and other comprehensive income and
the statement of cash flows as well as notes to these statements.
Certain businesses may also be required by securities laws and other
industry regulators to disclose additional information.
Meaning of Financial Ratio
A ratio is mathematical relation between on quantity and another. Ratio
analysis is a good means of measuring the performance of an organization
and it shows the relationship between financial data in the financial
statements, and indicates the quotient of two mathematical expressions,
(Abdulraheem A., 2004).
Introduction to the Nigerian Banking Sector
In Nigeria, the banking sector forms one of the pillars of economic
development. It intermediates funds between the surplus and the deficit
units, thus stimulating and promoting investments as well as economic
growth and development. It follows that increase of investments in the
banking sector will lead to improved performance of the economy.
However, for any meaningful investment to occur in the banking sector,
quality accounting information regarding share price and other
performance indicators are essential. Investors, who are usually
different from the management of investments, only rely on the
information supplied by the management in the financial statement, in
assessing the risk and value of a firm before deciding either to invest
or disinvest. It is therefore important to use the appropriate
accounting standards in preparing financial statements as it is an
indicator of the performance of a firm.
1.2 Statement of the Problem
The scenario of commercial banking in Nigeria has been characterized by
low capitalization which consequently affected their financial
performance. While re-capitalisation of Nigerian banks may address this
concern, the effect of the exercise on banks performance remains an
empirical one. Before the capitalization exercise that took place some
years back, many Nigerian banks were sick and unhealthy financially.
Huge unsecured loans were given by the banks; their CEOs allegedly
manipulated bank books and helped themselves to customer funds. Above
all, bank shares were manipulated to deceive. Things were presented from
a public relation (PR) perspective and many were led to purchase bank
shares which were almost worthless. While this alleged scam was on, the
banks presented a polished image by maintaining an elaborate scheme of
deceit. Many Nigerians were ruined by a number of banks who loaned them
money to purchase their worthless shares. Bank CEOs in a number of
instances criminally used their customers’ accounts to borrow money from
banks under their charge (Okoye and Gbegi, 2013).
There is therefore the need for investors and other users of
financial information to be provided with reliable and up to day
information with which they can assess the healthiness of the banking
institutions before they make their purchase decisions of whether to
invest or not to invest in a banks share. Such information when provided
and analyzed shall save such potential investors from making useless
investment decisions.
1.3 Aim and Objectives of the Study
The cardinal aim of this study is to carry out comparative analysis of
the performance of selected financial institutions using financial
ratios. Other objectives of this study include the following:-
(i) To investigate the significance of financial ratios in assessing the performance of banking institutions in Nigeria.
(ii) To investigate the impact of the adoption of IFRS on bank performance.
1.4 Research Questions
(i) What are the significance of financial ratios in assessing the performance of banking institutions in Nigeria?
(ii) What are the impacts of the adoption of IFRS on the performance of the banking institutions in Nigeria?
1.5 Significance of the Study
Financial sector is the backbone of economy of a country. It works as a
facilitator for achieving sustained economic growth through providing
efficient monetary intermediation. A strong financial system promotes
investment by financing productive business opportunities, mobilizing
savings, efficiently allocating resources and makes easy the trade of
goods and services. The efficacy of a financial system to reduce
information and transaction costs plays an important role in determining
the rate of savings, investment decisions, technological innovations
and hence the rate of economic growth. Banking has become an important
feature, which renders service to the people in financial matters, and
its magnitude of action is extending day by day. It is a major financial
institutional system in Nigeria (Sani J. and Alani G.O., 2013) of the
total assets of all the financial institutions. A profitable and sound
banking sector is at a better point to endure adverse upsets and adds
performance in the financial system (Athanasoglou et al., 2008).
Investing in such an important sector as the banking industry should be a
worthy decision. However, because the sector is currently faced with
numerous problems, it may be a risky venture to invest in an unhealthy
financial institution. Ratio analysis provides investors and other users
of financial statements important tools to analyze the healthiness of
such financial institution before making their financial decision. Such a
tool shall be able to save such investors from making a wrong
investment decision. This study shall therefore provide readers
information of the various ratio analytical tools they can use to guide
them in making their investment decision.
It is hoped that at the completion of this study, this work shall be
made accessible to other readers by making this study available on the
internet and in the library. This will inevitably make the materials a
tool of reference for future users.
1.6 Scope of the Study
This study focuses on the comparative analysis of the performance of
selected financial institutions using financial ratios. This study also
examines whether or not the performance of the financial institutions in
Nigeria have improved with the adoption of IFRS, The setting of this
study was limited to Lagos State.
1.7 Definition of Terms
Activity ratio: Activity ratio relates information on a company’s
ability to manage its Resources (that is, its assets) efficiently.
Financial Analysis: Financial analysis is the selection, evaluation and
interpretation of financial data, along with other pertinent
information, to assist in investment and financial
decision-making.
Financial Leverage ratio: This provides information on the degree of a
company’s fixed financial obligations and its ability to satisfy these
financing obligations.
Financial Ratio: A ratio is mathematical relation between on quantity
and another. Ratio analysis is a good means of measuring the performance
of an organization and it shows the relationship between financial
data in the financial statements, and indicates the quotient of two
mathematical expressions.
Financial Statement: Financial Statement of a company can therefore be
defined as a
statement written in monetary terms that shows all the activities of an
entity within a particular reporting period, including the entity’s
financial position, financial performance and cash flows of an entity
that is useful to a wide range of users in making economic decisions.
Financial statement is a formal record of the financial activities of a
business, person or other entity, prepared by the management of an
entity to account for the business activities that have been performed
over a specified period of time usually a year;
Liquidity ratio: This ratio provides information on a company’s ability to meet its short-term obligations as they arise.
Performance measures: Performance measure entails comparing actual results with an established standard.
Profitability ratio: Profitability ratio provides information on the amount of income from each Naira on sales.
Shareholder ratio: This ratio describes the company’s financial
condition in terms of amounts Share of stock.
Return on Investment ratio: Provides information on the amount of
profit, relative to the assets employed to produce that profit.
REFERENCES
Abdulraheem Abdulrasheed (2004) “Ratio analysis as a measure of
performance in the banking industry, a case study of selected banks”,
Journal of the Department of Business Administration
Athanasoglou P. P, Brissimis S. N, Delis M. D. (2008). “Bank-specific,
industry-specific and macroeconomic determinants of bank profitability.”
Int. Finan. Mark. Inst. Money, 18: 121-136.
Chen, H, Tang, Q. Jiang, Y. & Lin, Z. (2010), The Role of
International Financial Reporting Standards in Accounting Quality,
Evidence from European Union, Journal of International Financial
Management and Accounting, 21(3), 220-278.
Imhoff, E. (2003), Accounting Quality, Auditing and Corporate
Governance, Accounting Horizons, Special Issue on Accounting Quality,
117-128.
Institute of Chartered Accountants of Nigeria (2014), “Management,
Governance and Ethics”, London: Emile Woolf International
Sani John and Alani G.O. (2013) “A comparative analysis of pre and post
re-capitalization
financial performance of banks in Nigeria, International Journal of
Capacity Building in Education and Management, Vol. 2 No. 2
Zayyad Abdul-Baki, Ahmad Bukola Uthman and Mubaraq Sanni (2014)
“Financial ratios as performance measure: a comparison of IFRS and
Nigerian GAAP”, Accounting and Management Information Systems Vol 13,
No. 1 pp 82-97
INFORMATION ABOUT THIS PROJECT:-
No. of Pages | 93 |
References | 13 |
Project Level | B.Sc./HND |
Fee | N20,000 |
For More Information about this project call this number 234-08028177177
For other Projects visit www.danikingconsulting.com
Friday, 8 December 2017
Privatisation and Commercialisation as an Inpetus Towards Economic Development in Nigeria (A Study of Telecommunication)
- To what extent did the Privatization and Commercialization exercise of the federal government achieved the intended objectives of the government?
- Identify the problems that hindered the successful operation of the federal government’s privatization and commercialization programmes?
- In what ways can these problems be solved?
- Are there ways that the government can improve on their future privatization and commercialization exercise?
Project Status
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Available
|
Number of Chapters
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5
|
Number of Pages
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68
|
Number of Words
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15,383
|
Number of
References
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16
|
Project Level
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B.Sc.
|
Price
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N15,000
(Non-Negotiable)
|
Abstract, Sample of
Questionnaire are included
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